Friday, May 30, 2014

Wedding Industry Scams and Ripoffs

  This is a blog written to brides and grooms...

1. We spend WAY more than 4 hours on your wedding!
Couples are often shocked at the price tag attached to their wedding services. "But I'm only hiring you for one day!" is a common reaction. 
What you don't know is that we spend many hours outside your wedding day timeline on planning, communication, rehearsals, meetings, travel, design, proposals, set up. break down, gathering, cooling and all the logistics necessary to make that 'one day' look easy! This doesn't even take into account the necessary time investment in training and education to keep our skills sharp.
Let's take photographers as an example. The average photographer spends 65 hours invested in each wedding; when all the hours invested in a wedding are factored in, a typical wedding photographer makes an hourly wage only $37 per hour before expenses! Floral Designers, DJ's, officiants, planners and other pros are in similar situation  
Most wedding professional are not living large on 'wedding ripoffs', a charge often lodged by the media. While the average wedding in the US costs around $25,000, a recent survey of our wedding professional audience revealed that 48% of wedding businesses make less than $25,000 in an entire YEAR.  

2. If you hire an amateur for your wedding, expect an amateur result.
Wedding professionals are not a commodity item. You're hiring a unique personality, talent and experience set. We charge more because we are worth it!
Those amateurs you can hire for dime a dozen? They're worth the price you pay, too. Sure, you might luck out and find the next undiscovered Preston Bailey for your wedding, but you're much more likely to get sub-par performance along with that bargain price.

3. You pay more for wedding services because you get more.
Much has been  made of the so-called 'wedding markup,' a phenomenon that occurs when secret shoppers get quoted a higher price for identical services when they are booked for a wedding as opposed to another type event. While this certainly can occur, journalists neglect to address the very real reasons WHY this happens. Providing any service for a wedding is far more involved than a similar, non-wedding event. Wedding pros make themselves available for planning meetings, calls and consultations, and may well send hundreds of emails back and forth with a single client in the year or more of planning up to the wedding.
This type of time and attention isn't expected or required for most non-wedding events;  the time investment alone is enough to justify a higher price. The quality of wedding services often requires a greater degree of skill and specialization, not to mention the stress and risk involved should something go wrong. ..

Stay in touch!  We have 4, 5 and 6 coming!





Allure Floral Design is unique wedding floral design business located in Old Bridge, NJ - providing florals and decor - available also for destination weddings!


917-603-8973info@weddingflowersdesign.comallurefloral@ymail.com